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Wednesday, July 9, 2008
BMW and Fiat Planning Small Car Alliance, Alfa Romeos could be sold through MINI in the U.S.
BMW Group and Fiat Group have signed a Memorandum of Understanding (MoU) to explore the possibility of co-operation in the areas of architectures and components for their MINI and Alfa Romeo vehicles. As part of the deal, BMW will support Fiat in launching the Alfa Romeo brand in the North American market, or to put it simple, MINI U.S. dealers would have the chance to also sell Alfa Romeos. If
Labels:
Alfa Romeo,
BMW,
Fiat,
mini,
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